Beauty Notes | Creating the Raw Beauty Look of the Resort 24 Runway

Photography by Claudia Smith

Much like the collection showcased on the Aje Resort 24 ‘Element’ runway, the hair and beauty look for the show was one grounded in the house’s penchant for raw beauty and coastal cool.


Envisaged by Aje Creative Director Edwina Forest in collaboration with Beauty Director Isabella Schimid for Elizabeth Arden, Hair Director Pauline McCabe for ghd and nails partner Gloss & Co, each model’s look was individually tailored to enhance her natural features to exude polished elegance with a touch of the ‘undone’.


Below, continue reading to discover how to recreate the raw beauty look of the Resort 24 runway.

Working with Beauty Director Isabella Schimid in partnership with Elizabeth Arden, the house codes of raw beauty and tough femininity set the tone for the skin and makeup look. Celebrating the natural features of each model through a pared-back approach to fresh, dewy skin, the finished look was one that exuded a hint of summer to complement the collection’s coastal aura.


To create the look, Schimid delivered a soft dewiness and natural glow to the skin by combining the venerable cosmetics house's Advanced Light Ceramide Lift And Firm Day Cream and with its famous Eight Hour Cream range. Lips and cheeks were defined and enhanced with a slight colour finish using the creamy, high-pigment Lip Color Lipstick for a natural flush.


To create a refined look with a raw essence, Hair Director Pauline McCabe worked to emphasise the models’ natural hair texture and volume, adding a roughly slicked finish by pushing the strands back off the face to allow their skin to shine.


Created using ghd tools, including the Helios Professional Hair Dryer with a diffuser, Curve Soft Curl Tong and Curve Classic Tong, she utilised the brand’s Pick Me Up - Root Lift Spray for a hint of control without undoing the natural volume and texture. Enhancing the final look, styling products Perfect Ending - Final Fix Hair Spray and Shiny Ever After - Final Shine Hair Spray gave a touch of structure with a subtle sheen.


Adding the final touch to the look, vegan and cruelty-free nail polish brand Gloss & Co finessed the nails of Aje models with the long-lasting shades of Shell, Nude, Nette and Husk; the soft natural tones blending with the earthy colours present in the ‘Element’ collection.


Aje sincerely thanks all brand partners for contributing their specialties to the Resort 24 runway.

In Partnership with