The Aje Report


Pretty In Pink

The joy of dressing is captured through exuberant pink tones in Spring 21 Reimagination. Choose from the hand painted pink check print, vibrant fuchsia and softer tones in rose and blush, to add colour to your wardrobe this season in modern Aje silhouettes. Add vibrance to your wardrobe beyond paired down, neutral loungewear, and step out with confidence in Reimagination. Unapologetically feminine in tone and form, find ruffled texture crop tops, high necklines, maxi dresses and beaded details on signature Aje logo tees to style with bold chain clutches and everyday tote bags from the Accessories Edit.


Worn head to toe, powerful and punchy pink tones in the latest Spring 21 styles are worth falling for.

This season, Aje took inspiration from reworking vintage silhouettes, and experimenting with techniques of today. A newly designed, hand painted, and digitally transferred pink check print spotlights the artisanal craftsmanship of the design house, featured on a coveted edit of dress styles to suit your occasion. The Bungalow Puff Sleeve Dress is crafted in a checked silk fabrication that evokes a fresh combination of exuberance and refinement.


The Bungalow Sienna Dress is an undeniable show stopper with a split on the side of the leg, whilst its halter neckline and tailored waistline with an open back detail creates a sense of nonchalance. For more casual occasions, find joy in the Heritage Mini Dress in pink, as seen on Aje Girl Nadia Fairfax-Wayne, as she styled At Home With Aje with undone hair and ivory coloured sunglasses to let the dress do the talking. On warmer days, the Solitude Sleeveless Shift Dress and Midsummer Mini Dress are perfect to wear on the go while having unique statement necklines with unexpected frill detailing. Layer yours with gold chain Aje necklaces and chunky slides for an elevated daytime look.


There are many ways to wear pink this season, and electric shirting paired with denim is a fantastic lesson in colour blocking. The sculptural form of the Bungalow Bubble Top features ruffled sleeves to be worn off the shoulder, a perfect pairing back with denim. For effortless cool in spring, style exuberant tops with the new Aje Porter Denim Short and mini skirts for a vintage wash to complete your look.


The enduring appeal of the signature Le Corsaire Blouse is reimagined this season in pink check, as a slip on floating style for everyday wear and the oversized Aje logo tee is seasonally updated with intricate blush tonal beading details to tuck into shorts for the ultimate street style look.


Invest in lively statement styles this season and opt for versatile pink shades in Reimagination.


As Seen On

Kolide, At Home With Aje in the Bungalow Puff Sleeve Dress

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